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Driving Traffic and Lead Generation for Your business website When it comes down to it, Google and other search engines are just one of the many ways you can drive traffic to your business website. In fact, depending on your target audience and competition, Google may not even be your best traffic source. In this
From business names and marketing, to logos and designs, here is a starter’s guide to building and growing a successful business brand that conveys the right messages to your audience. Branding, in general, is crucial for any genuine business because an organization’s image is the thing that recognizes it from its rivals. In today’s PC
There is a lot of confusion around branding, there are multiple definitions, so what is branding? Decades ago branding was defined as a name, slogan, sign, symbol or design, or a combination of these elements that identify products or services of a company. The brand was identified of the elements that differentiated the goods and or service from the competition.
Social networking has gone ballistics in recent times, and marketing experts have followed suit, seeking to make the most out of the massive reach and connection potential of these new platforms. And there’s a lot to like about social media marketing. It’s cheaper than most forms of traditional outreach, and it’s relatively easy to get a handle on, if you’re willing to put
Starting a business is a big achievement for many entrepreneurs, especially those in Nigeria and most African Countries, but maintenance for these startups is one is the larger challenges. Ask any small business owner and they’ll tell you: running a small business is anything but small. It takes dedication and lots of hard work to
For most businesses, the concept of getting their local business online is such an exciting one that everyone around believes that getting a good, decent and affordable website solves the entire problem. Only to realize that one essential thing is still missing… TRAFFIC. So you think about it.. I have designed a good business website,